Fleisher’s Meats Identity

Client: Chandelier Creative, NYC

Our Role: Art Direction, Design + Illustration

To launch their new location in Brooklyn, we were brought in to refine Fleisher’s Meats identity and update their collateral. We streamlined their logo for legibility, created a custom, illustrated brand pattern, narrowed their color palette and made typographic selections and then applied this work to posters, advertising, stationary suite, business cards, wrapping paper and packaging.