Kat + Maouche Identity
Our Role: Concepting, Art Direction, and Design
Kat + Maouche sells amazing Berber rugs, which they source directly from the mountains and souks of Morocco. They’ve spent years living in North Africa and are committed to the communities and cultures they directly work with. They are equally committed to furthering the understanding and appreciation of this particularly female, rural art. We loved working on their branding, keeping it clean and simple to allow the intricacy of the rugs to be the focus, while also offering a refined nod to the graphic symbolism found within each unique rug.